Nike enters the NFT market with unique digital tokens
Nike, which is known for its sportswear, is going to release its NFT collection, which will include digital shoe models. These tokens will be presented on the .SWOOSH Web3 platform. This step demonstrates the growing popularity of NFTs in the cultural and commercial spheres, and will also provide Nike with an opportunity to further monetize its brand.
Nike’s new NFT collection, which will include shoe models, will create a unique product for customers that can be not only physical but also digital. This opens up new opportunities for brand fans who will be able to collect and trade NFT tokens on the market. Digital collections and NFTs have become very popular lately, so we can expect a lot of interest in this new product from Nike.
Therefore, it can be said that Nike’s NFT collection will be another step in increasing the company’s capitalization and opening up new ways to attract new users. At the same time, this indicates the spread of cryptocurrency technologies to commercial companies, which may lead to an increase in the popularity and use of NFTs in other industries.